Writing by mob is even worse than writing by committee
Published: Mon, 05/03/21
Something to think about:Once upon a time, a headline on Drudge caught my eye about the so-called “enemies of writing.” It was a piece written by a…
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The 5-word secret to making it in copywriting if you have no money & are just starting out
Published: Sun, 05/02/21
Came a question from a raw & “wriggling” newbie:===hey ben, im a subscriber to your daily emails, im 19 years old my mums dead, my dad has financial…
How to make sales 19 years in advance
Published: Sat, 05/01/21
Back in March, while reading through all my Dan Kennedy NO BS Letter back issues dating back 19 years (circa 2002) my business credit card got quite…
How even newbie freelancers can stand out like a fart in study hall
Published: Sat, 05/01/21
One more tip about getting clients.And, really, any kind of customer if you adapt it correctly.The short version of this tip is:Create your own style…
How to get leads flowing like lies from a politician's lips
Published: Fri, 04/30/21
Following is directed at freelancer and service type businesses.But, it also applies to selling information or pretty much anything else.Remember this…
The insanity of giving guarantees on freelancing services
Published: Fri, 04/30/21
A question about discounting rolls in…===How would you structure your email copywriting services to make your offer more irresistible to potential…
How to get even annoying "prima donna" clients to submit to your will
Published: Fri, 04/30/21
A not-so-amusing irony:Even very high level freelance copywriters and coaches I know who charge tens of thousands of smackeroos for their services…
From feast or famine to fat & jammin’
Published: Fri, 04/30/21
Came a question about getting “done for you” service clients:===I have a done for you marketing service for gym owners to get more members.I’m having…
Totally blatant sales pitch inside
Published: Fri, 04/30/21
Today’s the deadline to get the May Email Players issue.The whole issue is filled with tons of (ethical) “client manipulation” tactics.Including:* 3…
Data scientist crunches mathematical superiority of Email Players
Published: Thu, 04/29/21
“Email Players” subscriber Rémi (last name withheld by request) chimes in:===A confession... I stopped emailing daily at the start of december…