Free Email & Web Marketing Tips
Published: Thu, 04/29/21
Some time last year Sifu did another one of his “value drops” that applies to marketing when he said:“Don’t attack strengths, attack weaknesses.”Seems…
Published: Thu, 04/29/21
If you want to conquer & pillage in the client-acquisition game, then look no further than the following two actors.The first a famous bad boy in show…
Published: Wed, 04/28/21
One of my favorite pieces of advice when I did client work and was always looking for clients (back when Fred Flintstone roamed the earth) came from…
Published: Wed, 04/28/21
I ain’t going to name him just in case he’d rather I didn’t.But back in 2008-2009, during the last economic crash, I had a client who hired me to…
Published: Tue, 04/27/21
There’s been no shortage of freelancers & coaches and other service providers in my hearty horde lamenting about the whole “feast or famine” nature of…
Published: Tue, 04/27/21
Below is a snippet from the “Gran Torino” screenplay.In the scene the old grouchy main character Walt — played by Clint Eastwood — is talking to the…
Published: Mon, 04/26/21
Came a question not long ago:===Hi,I want to start working as a copywriter, but I have no idea how to impress companies with my email and what to…
Published: Mon, 04/26/21
This email's subject line is a “parody swipe” of one of my old self-defense ad headlines.Inspired by two things:1. I was recently reminded of a tango…
Published: Sun, 04/25/21
A couple years ago I was telling “Email Players” subscriber and the “founding father” of online advertising & email marketing as we all know it Ken…
Published: Sat, 04/24/21
A reader asks:===Hey, Ben.After binge-reading your email newsletter few days ago,something makes me curious.You write long story email,why don't you…