www.BenSettle.com

Free Email & Web Marketing Tips

The case against using stories in sales copy

Published: Sat, 05/29/21

Only about 1 or 2 people have ever called me out on this.But, even though I’m a big fan of using stories in sales copy, emails, content, etc… and…

Why airports are the devil part 2

Published: Fri, 05/28/21

Last month I wrote an email with the subject line:“Why airports are the devil”It was all about why I hate hate airports, and find them to be just…

A copywriting story from Greece

Published: Thu, 05/27/21

“Email Players” subscriber Dr. Phoeni checks in from Greece:===Hello Ben!I simply wanted to thank you again.I just run a 5 Day special and did it as…

Copywriting question from a desperate newbie

Published: Wed, 05/26/21

A reader asks…===Hi Ben,I’m a proud newbie, hopefully not like the ones you wrote about on your website.I’m currently volunteering to write copies for…

Rise of the copywriting sex robots

Published: Tue, 05/25/21

Not long ago I read a news story on the Daily Mail with this headline:“Move aside Spielberg! COMPUTERS could soon write film scripts by analysing…

<< First < Previous Next >