The 100+ year old secret weapon of history's greatest marketing minds
Published: Sun, 03/21/21
True story:Many years ago (circa 2008) the “Email Players” subscriber & the man universally considered to be the world’s greatest living copywriter…
www.BenSettle.com
Free Email & Web Marketing Tips
Don’t knock swinging until you’ve tried it
Published: Sun, 03/21/21
I’m talking about “list swinging”, Chuckles.Specifically, it’s a list-building method that can not only potentially deliver your business the very…
The plumber-inspired direct mail secret I use to build my email list
Published: Sun, 03/21/21
One of the formative e periences of my entire business career was in an old, obscure story the great Dan Kennedy did about a wildly successful…
Why Facebook groups are becoming swamps
Published: Sat, 03/20/21
I’ll be talking more about this in a couple months, when Troy Broussard & I launch our upcoming pro-marketer social media platform for businessesBut…
The world’s second greatest salesman’s email list building secret
Published: Sat, 03/20/21
It always astounds me how so many old school door-to-door methods of selling either work directly online, or are easily adapted to selling online.Or…
How to plunder your way to a fat list of buyers
Published: Fri, 03/19/21
Let’s talk about what is my #1 way to build an email list.A method that is the opposite of secksy and e citing. And while it’s not necessarily my…
Why only amateurs & newbies think you "need" social media to build an email list
Published: Fri, 03/19/21
A couple years ago I deleted all my social media... after being on various accounts for over 10 years.And since then, I’ve had zero social media…
The paradox of guru worship
Published: Thu, 03/18/21
I once heard the great Dan Kennedy talk about a weird and parado ical phenomenon of how, when someone finds a marketing teacher to latch onto, that…
A thick discount for people wanting to build a solid email list
Published: Thu, 03/18/21
Over the years, and especially since recent economic developments - one of the single most-asked questions in my sparkling clean inbo is:“Ben, do you…
Goo-roo casino schnooks
Published: Tue, 03/16/21
Once upon a time, I wrote about the goo-roo casino.Specifically, how casinos psychologically manipulate schnooks even when they’re losing into…