The age of knavery
Published: Sun, 10/18/15
True story:I know a girl who always ends up with these guys that she always describes as “douche bags.” At the same time, I've seen her go through a…
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When a goo-roo offers you candy don't hop into the back of his windowless van
Published: Sat, 10/17/15
While back, I read a funny rant online.A guy was lamenting on a message board about how he bought some goo-roo's super e pensive "how to get rich…
RIP your way all the way to the bank
Published: Fri, 10/16/15
A newish “Email Players” subscriber “R” (she asked to remain anonymous) report:===I started daily emailing 4-1/2 weeks ago...in addition to launching…
How to (ethically) manipulate price shoppers to your will
Published: Thu, 10/15/15
For your reading amusement:A few years ago I was talking to a chick I was (briefly) interested in dating and got a kick out of something she said that…
How to charge $100+ per month for your product
Published: Wed, 10/14/15
Comes the bingo question:===Hey Ben,Got it yesterday and your freedymfest talk was really great.You make it simple and easy to do it. I have one…
A muppet-proof offer
Published: Tue, 10/13/15
So here’s the deal:My UK pal, greens drink seller, and *anti-muppet* Tim Goodwin says:===The latest Email Players dropped through the post bo today...
How to make the skeleton dance
Published: Tue, 10/13/15
Following is the kind of info I usually only share in my “Email Players” newsletter.But, time is of the essence.And, I want to make a point.You see,…
The slow knife of persistence
Published: Mon, 10/12/15
"You see, it's the slow knife...the knife that takes its time. Theknife...that waits years without forgetting...then slips quietlybetween the bones.
How to be entertaining even if you have the personality of an amoeba
Published: Sun, 10/11/15
If you have the boring personality of an amoeba in your marketing, then today’s “Ben Settle Show” will change that lickety split.Producer Jonathan and…
Marketing lessons from the King of Late Night
Published: Sat, 10/10/15
I’ve said it before, I’ll say it again:One of my biggest influences when it comes to email writing (and any kind of communication, for that matter) is…