The magic of compounding successes
Published: Fri, 06/24/16
Copywriter Ashley Gainer Lankford writes:(In the facebook group)“Yesterday I turned in a blog post for a long-time client. The topic was kind of…
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Free Email & Web Marketing Tips
The best free traffic I ever done got
Published: Fri, 06/24/16
One of the single best (free) traffic sources I've ever seen is podcast traffic.By that I mean, someone interviews me on their podcast, I give my link…
How to use crass emails to sell to eggheads and snobs
Published: Thu, 06/23/16
Last month I wrote an email about the egg heads.By that I mean, people who think their markets are “too sophisticated to open such crass emails and…
How to get people addicted to your subject lines and still keep their teeth
Published: Thu, 06/23/16
Recently I’ve been re-watching my all-time favorite show:“Breaking Bad”This is my third time through the series.And, each time just gets better and…
Haller at your boy
Published: Wed, 06/22/16
I never brag or boast in my emails.(hah — just kidding, it’s opposite day…)But, here’s a few words from the brilliant “A-list” direct response…
The McQueen method of writing moolah-making emails
Published: Wed, 06/22/16
Let’s talk about the late actor Steve McQueen and your emails.In his first TV gig he played an old west bounty hunter, and was the biggest pain in the…
How to get clients to want to have your babies
Published: Tue, 06/21/16
Copywriter Shawn Lebrun wrote some nice things about your pal elBenbo recently in one of the facebook groups. Basically, he said he used some tactics…
How to make sales from gurus who don’t promote your products
Published: Tue, 06/21/16
One of my favorite marketing teachers is Paul Hartunian.He is the master of getting millions of dollars in free publicity and has done so for…
Everybody was kung fu writing
Published: Mon, 06/20/16
Let me tell you a story:A few weeks ago while at one of my wing chun kung fu lessons, Sifu was telling me about the importance of positioning in…
elBenbo shoots off pinkie toe with paid podcast shtick
Published: Sun, 06/19/16
Comes an e cellent question:“I have a question about you killing your podcast I wanted to get your thought process on..... Isn't this shooting oneself…