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The greatest persuasion story never told

Published: Sat, 02/10/18

One of my favorite persuasion stories:When the late, great Jim Camp (who was known as the world’s most feared negotiator — and a tremendous mind in…

Empty parking lots are only good for necking

Published: Fri, 02/09/18

One of my favorite business/marketing lessons from the great Stan Lee (actually, his first boss, Martin Goodwin) was about the importance of realizing…

Why “be yourself” is awful advice

Published: Thu, 02/08/18

A few weeks ago, I came across a Tweet from a guy named “Illimitable” that was invaluable to anyone in direct marketing or business.What did he say…

The curse of the wandering freelancer

Published: Wed, 02/07/18

“Email Client Machine” customer Kenneth Turnbull reports how it is helping ending the "freelancer's curse" -- which is the grinding uncertainty of…

Dead brand walking

Published: Wed, 02/07/18

Last weekend I stumbled across a news article where actress Lauren Cohan of The Walking Dead (she plays the character Maggie) said she wants to be…

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