Computer scientist explains foolishness of obsessing over email open rates
Published: Mon, 02/20/17
A while back, my friend, computer scientist (a for-real scientist, doesn’t just play one on the Internet) Jim Yaghi and I were talking about open…
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How to test girls (and customers)
Published: Sun, 02/19/17
This week's unrighteous podcast has been uploaded for your listening displeasure.It's about how to test people -- customers, girls, friends, anyone…
Dog pewp excuses
Published: Sat, 02/18/17
I hereby remove your e cuses to have your own full time bid’niz.Podcast listener Scotteth McKinneyeth says on flakebook:====These past 2 days this…
Come feel elBenbo's sticky hands
Published: Sat, 02/18/17
Riffing on yesterday's email…(tl;dr: In Wing Chun you are taught to not rely on your eyes — which are slow — when fighting, but feeling and…
The secret of the Zoe paw
Published: Fri, 02/17/17
Many times when I wake up in the morning, my dog Zoe is ne t to me. And, sometimes, she has her paw on top of my wrist. And, when I move my wrist out…
You can have your silly little “tribe” - I have a HORDE
Published: Thu, 02/16/17
Let’s take a little trip back through time.Waaaaaay back when I got started in this bid’niz, I remember hearing a talk the great Dan Kennedy gave at a…
The adventures of Crotchety Ben
Published: Wed, 02/15/17
Recently I got into a discussion about my crotchety ways.i.e. Crotchety BenCrotchety Ben is grouchy in the morning, moody at night, and “get off my…
The South Park of marketers
Published: Tue, 02/14/17
Recently I got to talking to "Email Players" subscriber and long time colleague Jon McCulloch.i.e. The Evil Bald Genius.If you don’t know Jon, he’s…
The common man goes nowhere
Published: Tue, 02/14/17
Last week I re-watched one of my favorite movies:“Miracle”It’s based on a true story about the US hockey team that won the gold medal in the 1980…
Email advice to all the no-life-having mo fo's out there
Published: Mon, 02/13/17
“They’re referring to meas the new king of night-time televisionand I think that’s a little, really, too much.Prince, yes.”— Johnny CarsonThe Tonight…