Email advice to all the no-life-having mo fo's out there
Published: Mon, 02/13/17
as the new king of night-time television
and I think that’s a little, really, too much.
Prince, yes.”
— Johnny Carson
The Tonight Show
Last year I got a testimonial from one of my marketing heroes Lloyd Irvin when he handed me my crown and scepter and said:
“Ben is the KING of email”
You don’t care about that though, do you?
What you care about — especially if you’re reading this email on Monday night, you no-life-having mo fo — is making more sales with email, regardless of who the king, prince, or 2 of clubs is.
So, I’m going to leave you with a bit of advice.
Advice I gave to a student once.
Advice, my fine feathered little fledging, that can make your emails way more profitable.
The advice:
Whenever someone gives you props, use it.
Bottle that comment up and use it.
Not just on your website, but, yes, in your emails.
Do that and your marketplace positioning goes up.
Your personal brand is enhanced.
And, if you do it right, your sales are multiplied.
(Now and in the future.)
All right, that’s it for now.
To get your hot little hands on the next “Email Players” issue go ye here:
http://www.EmailPlayers.com
Ben Settle