This email contains a sales pitch that's as obnoxious as Trump’s tweets
Published: Wed, 02/28/18
Today’s the deadline to get your squeaky-clean mitts on the March “Email Players” issue.Here’s what awaits you in its not-so-hallowed pages:* The…
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Poked by the magic email fairy's twinkle pole
Published: Tue, 02/27/18
“Email Players” subscriber (and one of my favorite people to read on Twitter, and not just because of the following…) Ale ander J.A Cortes flatters…
President Trump’s sneaky persuasion trick for taking out his competition
Published: Tue, 02/27/18
Let’s rap about politics…One of the most amusing things ever to happen in my lifetime was the election of Donald Trump. Even now, a year after his…
Fertility eggspert knocks up her business with more sales
Published: Mon, 02/26/18
“Email Players” subscriber (a fertility eggspert who helps women with fertility issues get pregnant) Julie Chang asks:===Are you holding a meetup in…
The little secret behind big philosophy emails
Published: Mon, 02/26/18
One of my most prized possessions (and, arguably, one of the best “info products” on how to create world class marketing) is a documentary on DVD…
How to write content that isn’t boring, dull, and dry
Published: Sun, 02/25/18
Today’s podcast dispels all the horse crap people are spreading about how to create content that’s interesting (and not boring) — whether it’s email,…
elBenbo is where psychologists go when they need an attitude tune-up?
Published: Sat, 02/24/18
“Email Players” subscriber and psychologist Dr. Stephens PhD credits elBenbo with a recent attitude tune-up:===I've been a subscriber to Email Players…
How to write blatant pitch emails people love reading and buying from
Published: Sat, 02/24/18
Following is a tip that’ll horrify the copywriting poinde ters screaming about how emails must have “VALUE!” in order for anyone to buy.Here’s the…
World traveling playboy sells paid podcast subscription without a sales letter
Published: Fri, 02/23/18
“Email Players” subscriber, writer for Return of Kings, and world traveling playboy Kyle Trouble, shows how to sell continuity without even needing a…
Ravings of an Ad Man!
Published: Fri, 02/23/18
Recently, I got to pondering about how to use email to build a freakishly strong bond with your email list (or, in any other media you use to sell in…