The "fanboy" marketing funnel I use
Published: Thu, 10/01/15
I’m not a fanboy of a lot of people.But, one marketer I’m an unrepentant fanboy of is Sean D’Souza. Sean is (IMHBAO) the most underrated marketing…
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This sales pitch is about as "transparent" as it gets
Published: Wed, 09/30/15
It’s game time my little droogie:Today is the last day to get the October “Email Players” newsletter.Here’s what’s inside:* How to write emails that…
Free "Email Players" back issues?
Published: Tue, 09/29/15
"Ben, if I subscribe to 'Email Players'do I get all the back issues free?"If I had a penny every time someone asked this question, I'd befilthy, "hog…
Your opinion is irrelevant
Published: Mon, 09/28/15
A cautionary tale for ye olde arm chair marketing goo-roos:Last May when I promoted Brian Kurtz’s “Titans Of Direct Response” DVD’s I sent a lot of…
Live and “in the flesh” email training with elBenbo
Published: Sun, 09/27/15
I got an email this morning from Coach Ryan Lee ("Entrepreneur Magazine" columnist, and one of the single savviest and most impressive marketers I…
Why elBenbo hereby grants ye permission to raise your prices
Published: Sun, 09/27/15
This week’s Ben Settle Show podcast demolishes the silly idea that people buy on price, and how to turn low price-shoppers into high price…
Pucker up and get ready to sell
Published: Sat, 09/26/15
Let me tell you a story:Many moons ago (circa 2002) I was in a (now-defunct) MLM business and was e tremely frustrated — even desperate — to figure…
You have to make them see the hearse pulled up to the curb side
Published: Fri, 09/25/15
^^ So saideth a famous life insurance salesman.The meaning of which is this:If you want to sell life insurance, painting pretty images of flowers and…
Admit it, you love when I tease you like this
Published: Thu, 09/24/15
Time for me to tease you a bit:A few months back, “Email Players” subscriber and one of Australia’s top copywriting and marketing minds Pete Godfrey…
How to take 2 years off from your business and still make out like a bandit
Published: Wed, 09/23/15
“Email Players” subscriber Tim Mitchum is living the lifestyle:====I had an Aha moment I wanted to share with you. It's kind of a hidden benefit of…