Luddites in cyberspace
Published: Sun, 02/07/21
A courtesy heads up for those who care:Tonight is the last day to get the Titans of Direct Response package and a free autographed copy of my upcoming…
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Free Email & Web Marketing Tips
Dark psychological thingies
Published: Sun, 02/07/21
If you want to hear something dirty:According to Dan Kennedy, back in the old days burglar alarm companies used some, shall we say… unsavory… methods…
Why internet marketers are like flies on the same turd
Published: Sat, 02/06/21
To paraphrase the late author Charles Bukowski:"The worst thing for an internet marketer is to know another internet marketer, and worse than that, to…
What never to write in an email subject line
Published: Sat, 02/06/21
One of my favorite copywriters of all time is...Mel MartinMel was perhaps one of the top 2 or 3 greatest copywriters of the 20th century. He was so…
Which monster wins the fight: Ugly design vs Pretty design
Published: Fri, 02/05/21
“I specialize in ‘ugly’...The ugly thing in a world of beauty stands out.” - Gene Schwartz Speech to Phillips PublishingLet me tell you a story:I know…
"Gary Bencivenga — I'm not impressed"
Published: Fri, 02/05/21
Once upon a time, someone wrote the above as a thread title in some internet marketing forum.The guy said basically this:He'd been pouring over swipes…
King Kurtz rediscovers the book of DM law
Published: Thu, 02/04/21
This may or may not add anything to your life.But the great Brian Kurtz reminds me of King Josiah. King Josiah was an ancient Israelite king. And…
One of the single best marketing products I've bought in the last 10 years
Published: Thu, 02/04/21
Here is something for the more aggressive marketers 'round here:Over 6 years ago, I bought (and devoured) Brian Kurtz's "Titans of Direct Response"…
The whip out your phone & send an email lifestyle
Published: Wed, 02/03/21
A reader asks:===Within the [10-Minute Workdat program] sales letter, it is stated, that sometimes you write a daily 10 minute email from your iPhone.
The secret business plot formula
Published: Tue, 02/02/21
Let me tell you about one of the greatest websites that ever e isted:“Super Shadow” (dot com)This was a site that operated for several years by a…