Original “Mad Man” prophecies daily emails
Published: Mon, 10/12/20
Well, maybe not technically “emails.”But, the late, great Mad Man advertiser Leo Burnett gave the best case for daily contact via advertising back in…
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Free Email & Web Marketing Tips
Smoking up the best headlines on the internet
Published: Sun, 10/11/20
One of my favorite marketing teachers on Planet Earth is the great founding father of internet marketing as we know it and “Email Players” subscriber…
It can't die until it's been staked, beheaded, and its mouth stuffed with garlic
Published: Sat, 10/10/20
A while back, I was informed about yet another gaggle of goo-roo chasers on social media proclaiming email is..."DEAD!!!"Now, I don't know if they are…
The comic book devil made me do it
Published: Fri, 10/09/20
One of my favorite classic movies is:"Citizen Kane"It starred Orson Welles.And, was about the life and legacy of a powerful newspaper publisher, based…
When a goo-roo offers you candy don't hop into the back of his windowless van
Published: Thu, 10/08/20
I once read a rant from a guy online who was lamenting on a message board about how he bought some goo-roo's super e pensive "how to get rich online"…
Price resistance? Never heard of her
Published: Wed, 10/07/20
Few years ago, on a podcast, I was asked about what’s working especially good now for my sales copy and emails these days?I had several answers for…
The persuasion secret behind why blonde chicks don't get speeding tickets
Published: Tue, 10/06/20
Once upon a time, a blond chick I knew admitted something amusing to me.She said she’s not a natural blonde but will always keep her hair dyed blonde…
Drunk testimonials need lovin' too
Published: Mon, 10/05/20
Once upon a time, I got an email from this (admitted) drunk website reader. I left his name out below because I don’t believe in punishing good…
Why I will miss today’s outrage culture
Published: Sun, 10/04/20
I’m going to miss it when the current “outrage culture” we live in goes away after the reality of being in the worst depression in US history kicks…
Persuasion secrets of the King of The Crossroads
Published: Sat, 10/03/20
For some Halloween-time fun, let's talk about the TV Villain:Crowley.Crowley being the King of Hell/King of the Crossroads (the #1 crossroads demon…