Drunk testimonials need lovin' too
Published: Mon, 10/05/20
And, yes, emailing me a testimonial counts as good behavior.
Anyway, behold:
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Hey Ben, I just came from my friend's Birthday party. To be honest I m drunk. I don't even know how I am typing correctly. I guess it's auto correction on my smartphone. Well the real reason I am writing this email is that I am very grateful for your emails. I mean I learnef a lot of things by your emails. There are only few copywriters in this world that are keeping the art of persuasion alive.
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Ah yes… props.
Drunk, sober, or butchered spelling… elBenbo takes his props where he can get ‘em.
And you know what?
It astonishes me how few people utilize testimonials in their emails.
Especially dramatic ones...
Anyway, beverage for thought.
And, speaking of testimonials:
I once got this doozy for my “Super Villains of Persuasion” book:
Robert Barnard writes:
“…I know you're not one for small talk so I will get right to the point. I wanted to mention your book "Super Villains of Persuasion" Chapter two “Persuasion by Pain” was truly a watershed moment for me. My past has been haunting me for many, many years and I've struggled with it more then I care to share. But after reading what you wrote in chapter 2 (many times in the last few days) I am typing it right now into my computer and then I will print it out and hang that chapter on my wall and read it every damn day. That chapter I promise you has already changed my life for the better. It has given me the clarity, motivation and drive to move forward with a business idea that I've been sitting on for years now, that I know will help a lot of people, and I have you to thank for it. I hope to someday meet you Ben to say thank you in person with a heartfelt firm handshake and to buy you a beer.
And, like it or not you have a new friend. ;-)
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I never did the whole meet people thing even pre Covid.
And I have nothing but contempt for small talk.
But, I am happy to converse (1-way, of course) via my books.
Especially Super Villains of Persuasion which, of my 3 Villains books, was my favorite to write.
If’n you’re interested in reading more about it, go here:
https://www.EmailPlayers.com/villains
Ben Settle