elBenbo's Villainous ways are reducing the divorce rate?
Published: Thu, 08/02/18
Following is a cautionary tale.A little while back, “Email Players” subscriber Richard Emmons responded to one of my YouTube videos about the…
www.BenSettle.com
Free Email & Web Marketing Tips
Why the secks robots will send a terminator back through time to kill me
Published: Wed, 08/01/18
A couple months ago, I saw a disturbing article.The gist of it was this:More and more researchers and medics are realizing that the rise of the life-…
The high selling email that literally made a man sick to his stomach
Published: Tue, 07/31/18
One of the most profitable emails I ever wrote was as an affiliate for Ray Higdon’s 3-Minute E pert product which shows people in MLM how to become a…
Blatant sales pitch inside this semi-righteous email
Published: Tue, 07/31/18
Todays’s the deadline to get your hot, sticky little hands on the August “Email Players” issue. The entire issue is about what I believe is the single…
The Agora copywriter I scared the crap out of
Published: Mon, 07/30/18
About 8 years ago, I wrote an ad for the prostate niche.It sold an eBook I wanted to build a side business around, and so I spent probably more time…
A law of persuasion unto itself
Published: Mon, 07/30/18
Back in the 90’s a movie came out called:“A Time To Kill”The too-long-didn’t-watch version is:(WARNING: whole movie spoiler follows…)A couple evil KKK…
How to give prospect skepticism the slip
Published: Sun, 07/29/18
More about the reclusive, insult-slinging copywriter I yapped away about yesterday and mercilessly used to tease people into subscribing to “Email…
If you’re going to be stupid you might as well be smart about it
Published: Sun, 07/29/18
The subject line above is a quote from the great, and esteemed Bobby Singer of the TV show “Supernatural.” It’s also one of the 7 “Email Players”…
The greatest email copywriter who ever walked God's blue earth?
Published: Sat, 07/28/18
I recently mentioned a reclusive, insult-slinging copywriter who was the A-lister to the A-listers. Like Johnny Carson was the guy all the A-list…
How to stick in the craw of someone's psychology
Published: Sat, 07/28/18
One of the first big “ah-HA!” moments I ever had about copywriting was when I read the late, great Eugene Schwartz talk about how a sales letter is…