A shameless in-your-nose blatant sales pitch
Published: Wed, 05/31/17
I’m sending the June “Email Players” issue to the printer today.Here’s what’s inside:* How to end conversations with someone you’re trying to sell who…
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The prodigal guru returns
Published: Tue, 05/30/17
“For real” fitness guru (walks the walk) Jason Ferruggia returns to elBenbo’s fold, and cranks up his income *before* even getting his first…
How to ratchet up sales by picking fights with gurus
Published: Tue, 05/30/17
One of my favorite things to happen is when a guru (not a goo-roo, goo-roos are kinda insignificant to these things) argues with something I say, or…
How he used Seinfeld to fill his webinar
Published: Mon, 05/29/17
New “Email Players” subscriber Greg Douglas taps into his inner Seinfeld:===Looking forward to my first issue. Implemented what I've learned from the…
The irrationality of trying to be rational
Published: Mon, 05/29/17
People claiming to make “rational” decisions amuse me.Case in point:The late, great negotiation master Jim Camp once talked about how it’s impossible…
There’s no crying in copywriting
Published: Sun, 05/28/17
This week’s whopping nine minute long podcast is for the women-folk, especially. And, it's mostly pointless for guys. But, who knows? Maybe you'll…
You don't have to be a jerk about it
Published: Sat, 05/27/17
“Email Players” subscriber David Kyte shows how you don’t have to be abrasive, or a jerk, or be anyone or anything but yourself to use my…
Small marketing gets the money
Published: Sat, 05/27/17
One of the more interesting lessons I learned once while being taught knowledge by Joe — one of the top firearm instructors on the planet -- is:“Small…
elBenbo projection vomits
Published: Fri, 05/26/17
“Email Players” subscriber Vicky Fraser says on her podcast:“I’ve made more money since I started sending daily emails, and as soon as I started…
My customers not allowed to do math
Published: Fri, 05/26/17
One of the people I used to follow on Twitter was a crazy looking broad with crazy eyes, whose account was “Boyfriend isn’t allowed.” (There have been…