How to win the Internet
Published: Wed, 05/20/15
True story: Back in 2007, a couple blokes named Mike Dillard and Tim Erway hired me to beat Mike's already-successful sales letter for his best-…
www.BenSettle.com
Free Email & Web Marketing Tips
Dying master telephone salesman reveals powerful email tip
Published: Mon, 05/11/15
One of the best email tips I ever done heard came NOT from an Internet marketer, copywriter, or email marketer. It came from a telephone sales…
Sheesh. Are all these emails I'm sending you tonight really necessary?
Published: Sun, 05/03/15
Re: All the emails I’ve been sending you today: Subscriber #1 sayseth: "Ben too many emails. Slow down, one a day is plenty. Or 3 a week would be…
You don't need no stinkin' joint ventures
Published: Sun, 05/03/15
Came an email tonight about the Titans DVD's: (Non-biased, they already bought, from someone else) === Hi Ben Thanks for the email. I watched Jay's…
Why you shouldn't buy anything from anyone but me henceforth
Published: Sat, 05/02/15
My but that's a bold statement, 'init? You be the judge... Copywriter Mary Rose Maguire writes: (In my private Facebook group for customers) "I…
Why Internet marketers are like flies on the same turd
Published: Sat, 05/02/15
To paraphrase the late author Charles Bukowski: "The worst thing for an Internet marketer is to know another Internet marketer, and worse than that,…
My secret romance
Published: Wed, 04/29/15
A subscriber gots to know: "Ben, I have to know if you get freaked out when writing controversial emails? You must have a thick skin! Doesn't the…
Don't die before reading this
Published: Wed, 04/29/15
Let me tell you about my pal Doc Carney. He's an "Email Players" subscriber who is also a direct mail master (now THAT'S a lethal combo) and has taken…
I am NOT drinking any f---ing Merlot!
Published: Wed, 04/29/15
Behold the persuasion power of storytelling: So I was hanging out at a local wine tasting room here in The Burgle (my all-time favorite Oregon winery,…
My "irresponsible" customer philosophy
Published: Wed, 04/29/15
A reader doesn't dig it: "Ben I disagree with what you say 'DON'T PUT CUSTOMERS ON A PEDESTAL'. that is an irresponsible position to take. I love my…