Why the stingy time jerk at the top of the mountain makes more than the generous time ho at the bottom
Published: Fri, 06/21/19
“It’s better to be the Bytch at the top of the mountain than the ho at the bottom”
And, I still stand by that philosophy.
Take the late copywriting recluse Bill Jayme, for example.
Not only was he probably the highest paid copywriter of his day, he was (literally) the guru at the top of the mountain. Yes, he lived on top of a hill in California wine country. And, he made his clients come to see him.
One of his clients even went on record, saying:
“We went like pilgrims to the guru. We had to go up the mountain to see them.”
There's a powerful positioning lesson there for eyes to smell and ears to see.
But he got away with it because he was simply the best there was at what he did (writing sales copy to sell magazines). And, if you want to see 209 of his best sales letter packages… on an easy-to-access USB drive… and in high resolution on a USB drive shipped to you… there’s only a small window of time left to get “The Bill Jayme Collection” from Brian Kurtz at a $200 discount.
Plus, if you send your receipt to me before the midnight tonight (EDT) deadline, you’ll also get:
“elBenbo’s Copywriting Capers: Season 1”
These videos contain dozens of insights, ideas, methods, and lessons I learned while working as a freelance copywriter for some of the most brilliant marketing minds on the planet.
In many ways, these are some of the most valuable lessons I ever learned.
And, much of it you’ll never find in any book or course.
Here are a few of the secrets inside these videos:
* The single best kind of product to up-sell right after a customer buys. (I learned this from a brilliant conversion strategist at a masterclass I spoke at, and it can potentially add 2, 3, even 4 or more times the profits you do now, and possibly even on the same day you learn it!)
* A truly no-brainer (yet completely untapped by the online marketing community) way to potentially make multiple thousands of extra dollars per month selling info products on eBay.
* How to control the “narrative” of how people on your list think, behave, and buy. (This is something the multi-billion dollar news media does every day of the week without even trying to hide it — yet a surprisingly few online businesses even think about it, much less do it.)
* A clever way (taught to me by a computer scientist) to use strangling anti-business government laws & regulations to make more sales for your business. (Bonus benefit: it can also make your Facebook, Google, and other paid ads work better, too, while staying far off the radars of their compliance teams.)
* The #1 most profitable emotion to appeal to in every single one of your ads, squeeze pages, emails, and any other marketing media you use.
* The “close combat copywriting” methodology used by certain, very savvy social media millionaires to pump out multi-million dollar tweets, posts, and other content without having any copywriting training whatsoever.
* A secret way to make even the most deadly boring offer sexy and exciting and even hard to resist buying.
* The “nag test” to know if a potential joint venture partner is going to make you a lot of money, make your life miserable, or possibly even outright screw you over.
* A newbie-proof way to quickly start an info marketing business in as little as 24-hours. (Possibly even on the same day you learn it!)
* The “lovable asshole” secret of writing copy I learned from one of history’s most prolific business-buying experts.
* The one time when selling a continuity offer (recurring order, subscription, etc) is like robbing yourself of sales. (I am a huge advocate of selling continuity — except when it comes to this offer hawked by thousands of businesses each day to their own detriment.)
* A sneaky way to use “digested” content to build an info-publishing empire.
* And much, much more
To get these bonus videos, do this:
1. Order the Bill Jayme Collection before tonight’s midnight EDT deadline
2. Forward me your receipt *by* that deadline (not after or no videos for you, Pokey)
3. I will send you a secret link to access them
Here is my affiliate link to buy while the buyins’ still good:
http://www.EmailPlayers.com/jayme
Ben Settle
P.S. Brian Kurtz is producing these USB drives “on demand” — so realize it could take anywhere from 1-3 weeks to get them, depending on mail speed and restocking times.