Was Gene Schwartz a seks fanatic?
Published: Fri, 09/04/20
My all-time favorite Eugene Schwartz headline:
"Should Any Man Be Given This Much Sexual Power Over Women?"
This baby was on the outer envelope.
And, it pulled a lot of orders, too.
Here are a few (of many) reasons why:
* Isn't "salesy" (doesn't make your guard go up)
* Question (it's almost neurologically impossible to ignore a question you want to know the answer to)
* Short (easy to process)
* Curiosity provoking (I mean, c'mon...)
* Amusing (but not "slap stick")
* Has none of the usual hype & non-sense most ads talking about the secks have (you can say many things about this headline, but "hype" ain't one of them)
How many Internet goo-roo headlines do you see like this?
The answer:
Zero.
That's because most goo-roos hyping themselves up as copywriting experts too wouldn't know a good ad if it bit 'em in the prostate gland.
Anyway, I can natter on about this all day.
But the best way to write headlines like Schwartz did is to listen to HIM talk about 3 of his best-selling headlines himself in his famous Phillips Publishing speech.
This speech normally costs $297.00.
But you can get it for just $20 (for the next few days) at the link below.
Yes, it IS an affiliate link.
And if you buy from it, you also get:
1. elBenbo’s 1-Click Upsell Swipe File eBook — which contains over 20 1-click upsell pages either I or clients profited enormously from.
2. A 527 classic ad swipe file (all neatly typed up in Word format) — which includes ads from Gary Halbert, Joe Karbo, Ben Suarez, Claude Hopkins, Eugene Schwartz, David Ogilvy, Maxwell Sackhiem, and hundreds more.
Get your hot little hands on it all today for a mere $20 here:
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Ben Settle
P.S. Another of his headlines that kicked booty is:
"71-Year Old Man Has Sexual Congress 5 Times Per Day"
He talks about this one in this speech, too.
Grab it for $20 here:
https://www.EmailPlayers.com/labor