How to “curve” sales letter bullets like a Wanted assassin
Published: Sat, 05/30/20
A fun flick.
And the ending one-liner alone is worth the price of admission.
But here's why I bring it up:
One of these assassins' "powers" is the ability to curve bullets (midair) around other objects.
In other words:
Instead of shooting the bullet in a straight line, they can manipulate it to go wherever they want.
(Like around buildings, people, furniture, etc).
And I couldn't help but think how dead-on-accurate a metaphor that was for writing sales letter bullets, too. If you want to immediately boost your sales... learn how to "curve" bullets in your ads by taking seemingly boring and "ordinary" facts about your product... and twisting them into something exciting and dramatic.
Something drenched in curiosity.
Something that makes people have to get your product.
Fact is, most bullets are about as exciting as a dead fish.
Total snoozers.
Hardly anyone knows how to write "curved" bullets like this anymore.
It's like a lost art.
And even fewer can teach it. Which means, when you learn how to do it, you can better blow your competition's ads right out of the water.
Enter the June “Email Players” issue.
I decided to include a short power lesson in a very specific way to write bullets that do the above, plus include some other psychology to make those self-righteous bullets of yours even curvier and more enticing for people to want to buy from. It’s the one bullet secret I use probably more than any other bullet writing technique. And the June issue also includes examples so you know exactly what they look like.
Burping along:
This is just one of many reasons the entire June issue is the exact info I wish someone had handed me when I was learning how to write copy. I think it would have shaved a lot of years off my own journey, and it is my hope it does just that for those who get this issue.
But time’s practically up for getting it.
I send this puppy to the printer tomorrow.
After that?
It’ll be too late to get it.
To get in on time, click this here link while the clickin’s good:
http://www.EmailPlayers.com
Ben Settle