Trump swipes A-list copywriter's headline?
Published: Sun, 01/12/20
Back when I still wasted time on Facebook, the great A-list copywriter Kim Krause Schwalm tongue-in-cheekishly sent me this message:
“Came across this promo I wrote 6 years ago...I think Trump owes me some royalties!”
The message had an image attached to it.
And, it was a screenshot of one of her many controls she wrote in 2012.
And, the headline on the control was:
Make Your Memory
GREAT again —
in as Little as 3 Weeks!
The irony is as amusing as her new Copywriting Velocity program is valuable — as it contains the accumulation of 20+ years of copywriting wisdom, insights, and lessons from an A-list copywriter who is easily one of the best in the game.
Kim’s copy is at as high a level as it gets in copywriting.
And, you can do a lot worse than by studying her promos and how she does it.
Plus:
If you nab her program before tonight’s midnight (PDT) deadline via my affiliate link below… she will also send you (no need to send me your receipt, Chuckles) access to my “Swiperoscope Saga: Part 2” videos. These videos contain over 2 hours of Yours Crotchety’s favorite private swipe file ads & sales letters analyzed & examined line-by-line under the proverbial “microscope.”
You can read more about what’s in these videos and her program here:
http://www.EmailPlayers.com/kim
Ben Settle