Church of bid'niz
Published: Thu, 07/02/15
* Why using testimonials in your ads can hurt your sales.
* A direct response design "no no" that can make you a ton more
sales.
* How to teach in such a way where people will go out of their way
and travel great distances to hear what you have to say.
* Why it's far better to have a deep (versus wide) knowledge of
what you do. (And why doing this will make your competition fuming
angry with you.)
* The only thing you need to do if you want your market's undying
trust and life-long business. (You can do away with all the
persuasion tricks, copywriting techniques, and ninja tactics, just
do this and you'll have people seeking you out to buy from you,
instead of your chasing them.)
* Why businesses should (by default) distrust lawyers, politicians,
and tax collectors.
* Why trying to turn your friends, family, and pals into
entrepreneurs is an exercise in futility.
* What "outcome independence"… and how it makes selling as easy as
falling off a long. (Even if you're just starting out, fresh off
the turnip truck.)
* And much, much more…
Use the link below to listen:
http://www.BenSettleShow.com/antipreneur
Ben Settle