Publicly counting money is stupid reason #49302
Published: Mon, 08/16/21
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Ben,
i really like your candor.
You are one of tne ONLY people that actually acknowledge gross and not net earnings but what does it matter if you gross 1 million but net 10K for the year or even negative 10K.
So why don't you be open and share your net because essentially that's all that matters.
The main reason I haven't yet subscribed to your newsletter is I'm not a copywriter and don't know if I am skilled or motivated to be one and
2. I travel a bit (sometimes for months at a time) and would like to read something so valuable in a timely manner, meaning online
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Irony:
I am told by people much more savvy than me about accounting & asset protection that many of the wealthiest business owners legally & professionally run & administer their finances and businesses to show a net of zero or even a loss. In fact, I know of one particular accountant who does almost 7 figures per year in fees, who qualifies for food stamps "on paper."
If my pal above saw her net, do you think that would impress him?
Somehow, I doubt it would.
Nor would it be very impressive to the plaintive hordes of biz-opp minded goo-roo fanboys who require a photoshopped screenshot of a bank account to make a buying decision.
As for his other two points:
1. "Email Players" is not exclusively for copywriters. It’s not billed that way, described that way, or marketed/advertised that way. The deck copy in the sales letter spells out who it is for.
It's for business owners of all stripes who qualify.
2. As far as him being a world traveler:
It’s a non-issue to anyone who wants it badly enough.
We get the newsletter to people wherever they may roam, as long as USPS or FedEx can get it there, and as long as the country in question allows it, and as long as they are in a spot long enough to receive it.
The internet truly has made a lot of people intellectually lazy.
And in a lot of cases, has taken away their imagination, too.
All right, enough of this.
More info on the newsletter here:
https://www.EmailPlayers.com
Ben Settle