How to tell if your favorite guru is a fraud
Published: Tue, 07/20/21
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The word guru is from sanskrit and doesn't translate well to English. "gu" is darkness and "ru" is remover. It is usually associated with either the spiritual or knowledge or both and signifies someone who can help remove the darkness. It takes a "teacher" a long time before they're accorded the status of guru. The presence of any ego or hubris of knowledge automatically disqualifies them as they're still considered to themselves be in the dark.
But, then again you're talking about gooroos, who are different anyway.
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Which got me to thinking:
Personally, I am not in the business of teaching email or copywriting or whatever it appears on the surface. In strict accordance with my Brand Barbarian methodology… I am in the business of being Ben Settle. That means, by default, there’s a ton of ego in my business, a lot of irrational self confidence in my business, and, dare I say it… a lot of darkness in my business as far as the term “guru” goes.
If I tried to call myself a guru, I’d be a fraud.
And, I have always rejected it since I simply ain't one.
More:
If you are going to use my non-guru ways to build your own brand via my Brand Barbarian book’s methodology — on sale today — you can’t be a guru, either.
Why?
Because you, too, will be in the business of being you, and not behaving like and mimicking your favorite Facebook tough guy or boss lady or whatever.
Anyway, on to the business:
My Brand Barbarian book is on sale at a 30% discount.
The deadline to get it is Friday, 7/23 at midnight EDT.
Here’s the link:
https://www.EmailPlayers.com/brand
Use this code at the cart: AXE
And make sure you see the price change before entering your info.
Ben Settle
P.S. If you are interested in buying this, please read the sales letter very carefully before pulling the trigger. Especially the P.S. about the "overlapping" info.
Don’t just click, add to cart, and purchase blindly on impulse.
Especially since, more than any other product I sell, this book is not intended for most — or even very many — people in my Horde, for reasons that will be obvious when you finish reading the sales letter.