Moving the Creepy Line

Published: Fri, 06/11/21

Since early 2020 I’ve slowly been liberating my business from Google.

Like, for example, ditching my Gmail address.

Not using Chrome.

Not using YouTube other than for content already up there.

And the list goes on.

There were many reasons for this, and some of it purely practical (why host new video or premium content in YouTube when I have ownership in Learnistic?) And some of my friends and colleagues thought it dumb, a waste of time, me just being paranoid, etc. But all that hard work and patience was vindicated just a few months ago when I saw the magnificent documentary on Amazon Prime (of all places…) called:

“The Creepy Line”

I highly recommend it for anyone in business.


Especially if you worship at the alter of Google & Facebook like most marketers do.

The title is a direct quote from Google’s former CEO who said:

“Google’s policy is to get right up to the creepy line and not cross it”

And the entire documentary is probably the best “sales letter” ever written for persuading people to not use Google’s email, browser, and other services. Or, at the very least, not depending on them.

Same goes for Facebook.

The degree to which they manipulate you (yes, you) is astounding.

I’d probably even admire how they pull it off if it wasn’t so… creepy.

The irony of Amazon offering it is as ironic as Google and FB are creepy considering how much practically everyone relies on their servers. HINT: If you use a data storage or video streaming or any other related platform saying they are “independent” they are almost certainly lying to you and using Amazon resources, then reselling it to you.

Fun…

Back to the point:

If you have been paying attention to the news at all, especially around the the last election, you will see just how much power big tech has over you, over your business, and even over who gets elected in your country.

And while there’s not a whole lot we can do about it, there is one thing:

Not using their services if at-all possible.

It can be on a big or small scale.

And it is not always possible.

But when it comes to social media this is one reason we created SocialLair.

There are no “creepy lines” with your data.

You control it, and it’s totally yours, along with your followers.

In other words:

We don’t use any big tech storage or servers.

And we have zero desire to meddle in how you do business or what you say, as long as you follow the clearly-written Community Guidelines.

Whatever the case:

You could not pay me to use Facebook, for example.

Even before The Creepy Line I was completely off it (since Fall of 2018) and taking note of the mental “dullness” heavy users display even in just in text or email conversation. That is very much by design.

It’s always been about addiction, after all.

Another documentary (on Netflix) does an even better job of describing the Facebook part.

It's called "The Social Dilemma."

And, like "The Creepy Line", I highly suggest you watch it.

If not for business, then your own health.

All right, do whatever you want with this info, of course.

But if you are interested in checking out our new SocialLair platform:

Tonight’s the deadline to get your free test drive.

Here’s how it works:

1. Until tonight (Friday June 11 at midnight EDT, or possibly earlier depending on demand) you can get a free test drive of it — after which free test drives will be closed for a while to “iron out” any lingering bugs & glitches, etc

2. Use it, fill it with content, even post ads inside & show it to your clients & colleagues if you want… and see if it “clicks” for you — with no credit card needed, and zero obligation

3. If you decide to subscribe during this test drive… you can have it for $35/month instead of the $50+/month it will cost in the future. Plus you will be “grandfathered” in for life at that price forever. (Barring any sudden rise in hard costs imposed on our systems due to 3rd party forces beyond our control — which is highly unlikely.)

Bottom line:

If’n you want to test drive it free, I highly recommend you do it now.

After multiple software launches I’ve seen how it ain’t like info products.

By that I mean, you don’t want thousands of people piling in right away. That only makes for a lot of frustrated & unhappy customers. It’s much better to grow slowly and roll out over time. Thus, today’s deadline to get your free test drive may get abruptly shortened without warning. And, even people who get in for the test drive may not be able to buy for a while if you linger too long to make a decision once inside. And of course if that happens where we close it early due to demand… and you wait too long to buy it after taking your test drive, you will miss out on the above savings.

We shalt see how it goes.

Really, it all depends on the demand.

So this does not favor the procrastinator.

To get the full details read the page carefully here:

https://www.EmailPlayers.com/lair

Ben Settle