The dystopian future of businesses relying on Facebook groups
Published: Fri, 06/04/21
And, it doesn’t look bright:
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After all I’m hearing about Facebook threatening to close down some very big groups... I’m starting to wonder if you are psychic Ben.
You literally couldn’t have picked a better time to launch SocialLair.
Even support groups are gonna suffer because they talk about the subjects and use the words triggering the bots.
And the lack of humans on support means groups on addiction help and groups like the ones my auntie runs for parents with autistic kids will get shut down — no questions asked.
Facebook seems to be banking on marketplace.
Their rules around digital products sound like ebays.
No more selling of pdfs in groups.
Funny how most of the stuff on the banned list can be advertised.
But yeah, what timing for you guys.
Most of us have kinda seen this coming but I didn’t think about how real honest support groups could suffer.
Facebook will not look good if groups supporting autistic parents start getting shut down.
Or any other real support group.
It really does look like they’re now seeing the marketplace as their future.
Yet they ran that big ad to encourage groups only months ago.
Maybe it’s just groups going the same way pages went.
Nothings changed for me.
I see Facebook groups as a good way to build an audience with Facebooks help.
Just make sure you have your own group running alongside where you do all your selling.
But then Facebook will probably kill reach in groups unless you boost posts just like pages.
Because all on the ban list is interestingly enough cool to advertise.
Crafty bastards.
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It’s almost like Facebook is helping us market our upcoming SocialLair platform.
We’ll see soon enough.
Especially since it launches in a few short days.
Until then?
I suggest checking out the pile of free content we link to here about it:
https://www.EmailPlayers.com/app/slair-live
Ben Settle