Those pesky numbers just won't die

Published: Thu, 05/13/21

Last year, “Email Players” subscriber David Kyte taught a lesson on why the phone — not your desktop computer — is the best place to be delivering your digital content:

===

I am a golfer - or was since the virus.

Also I am recovering from cancer and the only thing I can do is work and walk - can't even do crunches as I have 2 hernias.

Here's the gratitude.

Since you have been focussing on delivering content through your app - Awesome! It saves me ripping the audios out of videos to listen to as I walk.

Now when I head out the door for an hour's walk, guess what's waiting for me on my phone.

Yep El Benbo - ready to go.

Hoping that someday email players will be included too :)

Thanks again Ben

Please use this if at all useful

===

Don’t mind if I do, Mr. Kyte.

And that Email Players-only app he mentioned is coming some day.

I am mostly waiting for the cart we are building for Learnistic customers to be built first, so everything is integrated, easily migrated, and seamlessly connected.

More:

At the time the above testimonial rolled in I sold a lot of digital content.

If you weren’t around here for it, I sold my Bargain Bin of Bonuses 2 (tons of digital content), and Troy Broussard’s Automation Magic, which was some 50+ videos, plus a digitally delivered set of video bonuses I tossed in for buyers.

And I can tell you the engagement levels were on a whole new level.

It wasn’t even close.

We got dozens of emails about this, similar to David’s above.

And this happened again earlier this year with our Subscription Biz offer.

All delivered digitally right to peoples’ phones.

A few stubborn souls here & there aside, the vast majority of people prefer consuming digital content on their phones. I know there are some Boomers who want to fight me on this. And that there are a few niches where this may not be the case.

But those pesky numbers don't lie and won't die.

I say this as a desktop guy, and don't "like" it any more than they do.

But facts are facts:

Over 70% of digital content is consumed on the mobile phone.

And over 90% of that content is consumed inside an app.

And I bet a ho bunch of my own money last year that those numbers ain't gonna go down, but up.

Which brings me to the point:

If you want your own mobile app, to frictionlessly deliver your online content — without having to futz around with lost passwords, Wordpress plugins, multiple hosting platforms, and all that jazz… with people consuming your digital content on their walks, while driving, exercising, waiting at appointments, hiking, showering, flying, even while pinching a loaf… and if you want one for a tiny fraction of what it’d cost to pay someone to build one for you, you just might like what we got popping in the Learniverse.

You can get a free test drive here:

https://www.EmailPlayers.com/learnistic

Ben Settle