The dead newspaper tycoon's secret to building your own media empire
Published: Thu, 04/08/21
This is not only mandatory for anyone who wants to compete and conquer in what I believe the new Internet (Web 3.0) will be (i.e., mobile apps)… but also for anyone who wants to simply protect themselves from this insane economy being run by even more insane bureaucrats, social media algorithm shenanigans, privacy debauchery, cloud server games, and from having a business relying on an ever more intrusive big tech industry openly hostile to small businesses and solo entrepreneurs of all stripes — especially if you vote the wrong way or think the wrong thoughts.
The irony:
The model for how to do it is not Steve Jobs, Bill Gates, Zuckerburg, Murdoch, etc.
It’s someone who’s been dead for 70 years:
The infamous newspaper mogul & media “emperor” William Randolph Hearst.
For example, take this snippet from his excellent biography “The Chief”:
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[Hearst] built the nation’s first media conglomerate by extending his newspaper empire horizontally into syndicated feature, photo, and wire services; magazines, newsreels; serial, feature, and animated films; and radio. . .The opportunities were limitless for expanding his empire — and his audiences — and he capitalized on every one of them.
Decades before synergy became a corporate cliche, Hearst put the concept into practice. His magazine editors were directed to buy only stories which could be rewritten into screenplays to be produced by his film studio and serialized, and reviewed, and publicized in his newspapers and magazines. He broadcast the news from his papers over the radio and pictured it in his newsreels.
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This is how you do it.
Just applied to today’s technology.
And one big part of that is — in my biased, but also undeniably true — opinion, mobile apps.
Something any business can have.
Yes, even if you don’t have 10’s of thousands to spend on one.
Enter Learnistic.
It’s a true mobile app platform (not a fake web based app platform).
And it’s a small fraction of what mobile apps usually cost.
If this interests you, go here:
https://www.EmailPlayers.com/learnistic
Ben Settle