How to have power & influence even if you don't deserve it
Published: Mon, 04/05/21
“Journalists drink too much, are bad at managing emotions, and operate at a lower level than average, according to a new study”
That headline pretty much spells it all out.
But, here are a couple of the juicy parts:
“Journalists' brains show a lower-than-average level of executive functioning, according to a new study, which means they have a below-average ability to regulate their emotions, suppress biases, solve complex problems, switch between tasks, and show creative and flexible thinking.”
And…
“Forty-one percent of the subjects said they drank 18 or more units of alcohol a week, which is four units above the recommended weekly allowance.”
I don't know how true that is.
And it certainly would not surprise me if it’s considerably worse in reality.
But I do know the media is one of the least trusted groups on the planet, according to pretty much every poll. And yet these people have tremendous influence & power over what people think, and how they live their lives.
What, pray tell, gives them this power?
Answer:
Being handed a platform.
Whether they are working for the community rag distributed at the local Piggly Wiggly grocery store... or for the New York Times & Wall Street Journal… journalists have a platform to work from that grants them a powerful form of influence denied other mere mortals. Hollywood, sports, and other celebrities - deserved or not - have it, too.
In my experience:
Platforms (used correctly) equal positioning.
Positioning equals influence.
And influence… equals power.
If you are a raw newbie or seasoned pro feeling powerless in your business right now then, in my not-at-all humble opinion... one of the single best ways to change that is to start "stacking", controlling, and owning as many media platforms as you can.
One media people don’t talk much about is mobile apps.
Something that people think is prohibitively expensive.
And, they are correct.
It can cost $100k+ to have a mobile app made & 10's of thousand per year to maintain.
Or, you can use what I use & sell, for less than the cost of your monthly cable bill.
Details here:
https://www.EmailPlayers.com/learnistic
Ben Settle