Special delivery instructions from the pit of despair
Published: Mon, 02/15/21
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Special Delivery Instructions:
I’m only agreeing to sign up for the Dec 2019 issue and then monthly beyond that. I also request an end of month payment date (don’t know how to do that because there’s nothing saying xyz even though i asked. I’d also prefer an option as to when a payment gets deducted. [Didn’t see any options anywhere to choose, nor was my questioned answered.) If Dec 2019 is unavailable, then I request END of Jan 2020 and I am not ok with being charged an entire month ahead of delivery.
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Yeesh.
I wonder who the marketer is that made her this way.
But I will never know, because she was immediately rejected for membership, and banned forever, with her credit card charge voided, her name put on the Email Player's “watch list” of people slapped with a restraining order who will never be allowed anywhere near my business, my books, my newsletter, or any of my other products.
I bring this up for two reasons:
1. It amuses me to put this up as an example of the type of customer who should avoid me, not unlike in the movie “The Two Towers” when the Riders of Rohan put a decapitated orc head on a spike with its tongue sticking out to warn away other orcs.
2. It’s useful in its inanity.
Here’s what I mean:
It perfectly illustrates what I call “Damaged Goods Customers.”
In my experience and way of thinking there is perfectly healthy skepticism from people who maybe have been screwed over in the past or seen it happen enough times to have that layer of skepticism.
Then you have hopelessly jaded skepticism.
i.e., damaged.
The goo-roo casino is full of damaged goods customers.
And that damage these customers have not only perpetuates a cycle of ignoring and assuming the worst about high quality and legitimate offers like yours… but also continually buying from the very bottom-dwelling businesses that continue to screw them over again and again and again… making them even more damaged, more jaded, and more likely to keep buying only from more of said bottom-dwellers, while assuming the legit businesses are up to no good.
You can, of course, sell to whoever you want.
Admittedly, some people make fortunes selling to new product junkies (i.e., people addicted to the dopamine drip they get when they buy something new, but never use, consume, or implement), and other assorted damaged goods customers.
And it’s especially rampant in the “how to make money online” niche.
In fact, that’s why my Email Players methodology doesn’t tend to work there.
It’s about mailing in a way that gets you high class customers.
And, at the same time, repelling the low class customers.
More info on the newsletter right here:
https://www.EmailPlayers.com
Ben Settle
P.S. The upcoming March issue can also help with "weeding" out the low class customers & attracting more of the high class customers via the list building secrets up inside.