Ode to The No BS Marketing Letter
Published: Sun, 12/27/20
But, “Email Players” subscriber Mike Clarke recently wrote:
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Morning Ben,
Loving my Email Players subscription. Reminds me of the GKIC newsletter (before it went downhill a number of years ago, when Dan’s input diminished and it became filled with way more fluff).
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I year ya Mike.
Those old NO BS Marketing Letters are pure platinum wrapped in gold.
I have a gigantic stack of them from before he sold it to whatever clueless MBA’s got their hands on it (side trip: many years ago, one of their executives contacted me and lectured me, as if it was my fault and not her incompetence, about how she couldn’t figure out how to opt-in to my email list — if that tells you something…) and the quality started to go off the deep end, with boring guest articles, and slicked-up pretty vs the roughed-up practical it was when Dan Kennedy ran the show.
Guys like Mike Clarke above and I are far from the only ones who noticed that.
I yearn for a return of the original again some day.
At the same time, if “Email Players” interests you, now’s the time to subscribe.
Not only because I’m raising the price as of 1/1/21.
(Anyone subscribed before then is “grandfathered” in at the current price it is today.)
But also, because it contains a deep teaching — with ample examples to study, model, and be inspired by — of what I consider to be the single most potent & powerful & profitable persuasion tactic ever invented.
Subscribe in time to get it while you still can here:
https://www.EmailPlayers.com
Ben Settle