Why my email copywriting agency idea bit the dust

Published: Sat, 08/26/17

“Email Players” subscriber Igor Kheifets admits:

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In the last 2 weeks I went on a copywriter hiring spree.

I interviewed 18 copywriters and hired 8.

4 per project (1 is a bad number and all).

Anyway, I just wanted you to know I'm making my copywriters join Email Players to grab the Playbook that is, in my opinion, the single best subject line resource ever created by a real world copywriter. Most other so-called subject line rolodexes and cheatsheets are just wannabees collecting everything that lands in their inbox that week. It's not refined.

Just wanted ya to know.

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I’ve heard this from other clients, as well.

And, one of my subscribers told me how he got a gig simply by dropping the fact he was an “Email Players” subscriber.

It’s one reason I was kicking around the idea of doing an email copywriting agency.

However, the numbers didn’t work for my goals.

And, so, I am back to simply letting my paid subscribers know whenever a client asks me for copywriter referrals. It doesn’t happen every day or even every week, necessarily (so don’t be a small thinker and subscribe *just* for that perk), but it does happen. And I have several subscribers who have secured long-term, high-paying gigs, with their clients hiring them being some smiling gringos.

Anyway, the September issue is going to the printer in a few days.

If you want it, best high tail it to this link while there’s still time:

http://www.EmailPlayers.com

Ben Settle