Why yearly subscriptions are the devil

Published: Thu, 07/13/17

A question that wafts by like a stale fart in the breeze every now and then is why I don’t let people pay for “Email Players” for a year in one shot. After all, they have the dough, they want to give it to me, and they are even eager to do so.

My reply to that?

I get why people want to do that.

I am the same way.

And, it can be a lot more profitable, overall, from what I hear tell.

But, I also don’t like being in debt or buying things on time.

By selling things in advance that have not been created yet, that puts a kind of psychological stress on my wee brain that sucks all the fun out of doing it for me. At that point it becomes a chore and something I have to fulfill on.

Thus, my answer is always no.

Think I’m the only one?

Think again, Buttercup.

Even the great Terry Dean, when I interviewed him once, told me he is the same way with his newsletter. People who have been buried in a bottomless pit of debt and financial problems in our lives tend to not want more debt.

Yes, even product-fulfillment debt.

(i.e. such as selling yearly subscriptions.)

Being bound to do something a year in advance would take all the fun out of it.

So anyway, for those who keep asking “why no yearly?” — now you know.

And, as my pal GI Joe used to say:

“Knowing is half the battle”

Giddy-up.

To check out my *monthly* “Email Players” newsletter go here:

http://www.EmailPlayers.com

Ben Settle