How to profit from shallow-minded celebrity worship
Published: Sun, 11/06/16
with celebrity weddings and videos of cats.
But complicated issues, issues that matter?
They take too much focus.
They take too much time away from texting
and the thousand channels on the satellite dish.”
— Wilson Fisk AKA “The Kingpin”
“Daredevil”
Time for a little villain “spotlight.”
The quote above is from the villain in the NetFlix series “Daredevil” — and should speak volumes to anyone who is having a hard time getting on track with their business, marketing, goals, and mission.
Fisk is right:
We really do live in a celebrity-obsessed culture.
A few days ago I sent out an email about why I think Trump will win.
The main reason was he’s far more charismatic than the Lizard Queen.
But there’s another reason:
He’s a celebrity.
And, a far more *entertaining* celebrity than Hillary to boot.
And, like it or lump it, Americans especially listen to celebrities, follow celebrities, and are influenced by celebrities who entertain them far more than they are non-celebrities. It’s why boring for-real doctors are ignored by Oprah while a celebrity with no medical training whatsoever will hawk a bestselling book on her show about a medical condition without needing any degrees, credibility, or training.
Bad news for society as a whole.
But, good news for smart marketers like your unrighteous self.
That is, if you get your hot, greedy & wicked little hands on my new book “Persuasion Secrets Of The World’s Most Charismatic & Influential Villains”.
There’s no “how to become a celebrity” advice in it.
But, if becoming a celebrity is your goal (whether world-wide, nationally, or just in your little corner of the Internet), then following the principles inside can make that happen — and make it happen much faster than you think.
If you want it, go here:
http://www.EmailPlayers.com/villains
Also:
If you send me your receipt before tomorrow (11/6) night at midnight, I’ll send you the 12 “lost” Ben Settle Show podcast episodes nobody else gets to hear but you.
All right.
More tomorrow…
Ben Settle