The dog kennel secret to not caring what other people think

Published: Sat, 11/05/16

“I have a professional obligation to be malicious.”

— Pit bull
“Babe 2: Pig in the City”


Let me tell you a story.

Whenever I travel I always put my dog up in the same local kennel. And, each time I pick her up, the owner tells me the same thing:

That the other dogs love my dog Zoe.

Even though she’s like me and standoffish.

Even though she prefers to be alone.

And, even though she has no desire to lead the other dogs anywhere.

She simply enjoys her own company and prefers to be off doing her own thing, all but ignoring the other dogs. Despite that, the dogs (including the bigger dogs, they tell me) follow her around like she’s some kind of pack leader which she rejects being. In fact, one dog owner in town specifically asks if Zoe is going to be there when he boards his own dog because his dog likes Zoe so much.

And you know what?

This happens amongst humans, too.

You know who gets all the customers and clients?

It’s not the kiss arsey eager-to-please-I’ll-do-anything-if-you-hire-me people.

It’s the indifferent yet super talented ones.

There are always exceptions, of course.

But in many cases (not all, there are other variables at play) those who do their own thing, pursue their own goals first, and prefer to focus first on their own thoughts and experiments… get some of the best, highest paying customers and clients.

This is also the mindset you’ll develop from reading my new book:

“Persuasion Secrets
Of The World’s
Most Charismatic & Influential Villains”

When you have this mindset everything changes.

You’re doing your thing — if others follow, fine.

If not, who cares?

You’re doing it with or without them.

If some client flakes you will barely notice (and almost prefer it). If nobody buys your new product, you’ll barely care (because you’re already hard at work on the next thing that interests you). If some loser trolls you, you won’t even waste your precious time responding (who the hell is he?)

This is the sweet spot to be in (mentally) in business.

And, it’s something that develops as you apply the principles in my book.

A lot of people give lip service to "giving zero fugks"

But, few truly do.

(Or they wouldn't have to say it.)

But, this book shows you how to actually live that way.

Anyway, tomorrow is the deadline to get the bonuses.

If you buy it from Amazon before midnight tomorrow night, I’ll send you the 12 “lost” Ben Settle Show episodes (from my old podcast) that never aired. Simply send me your amazon receipt and I’ll hit you back with a link to these episodes.

Here’s where to get the book:

http://www.EmailPlayers.com

Ben Settle

P.S. Pete Godfrey — one of Australia’s top copywriting and marketing minds, who commands $30k for a spot in his private coaching group — says this about the Villains book:

“I read a lot of books... but gotta tell you,
this is the best book I've read in years. Cheers”


As you can see, I ain't just wheezing dixie with this...