If someone casts you as the villain, you might as well play the part well
Published: Fri, 11/04/16
sometimes you need to play the part, right?”
— Jordan Belfort
“The Wolf Of Wall Street”
I once did a series of teachings on my old podcast called:
“The Email Players rules”
These were maxims, philosophies, and rules by which I live my life (business and personal) to have more success, contentment, and peace. And, one of the more popular rules was:
“If you’re going to be cast as the villain
you might as well play the part well.”
For example:
Earlier this year, Bill O’Reilly interviewed Donald Trump and showed a cover of Esquire Magazine with a mean picture of Trump along with the headline:
“Hater In Chief”
Bill asked why Trump would bother talking to Esquire knowing they were gonna hammer him like that.
Trump’s response?
Well, he didn’t dispute the cover.
Didn’t try to spin his away around it.
Nor did he even disagree with its premise.
Instead, he said he IS angry… that he hates what’s going on in this country, and the way veterans are treated… and health care costs going through the roof for the middle class due to Obamacare… and a whole slew of other problems.
Contrast that to what most other politicians would do.
They’d back track.
Deny they are angry while trying to suddenly act peaceful.
And, weasel their way around what they said, desperately looking to their PR people and advisors to help spin it the next day somehow.
Screw that noise.
This not backing down from the finger-pointing, accusations, and insinuations of the mush cookies, poosays, and fluffpreneur types mindset is partly what my new “Persuasion Secrets Of The World’s Most Charismatic & Influential Villains” book teaches.
You know how many times elBenbo has been attacked, trolled, and vilified?
Too many to count.
When that happens I just keep doing MORE of whatever caused the attack.
In fact, true story:
When I spoke at AWAI’s copywriting bootcamp a couple weeks ago I opened my talk by saying how I had already did the audience a disservice. How, when I spoke at their Copywriting Intensive event months earlier, there were some complaints. And, the disservice I was doing to this audience was because I never bothered to find out what those complaints were so I could do MORE of whatever offended people in that last talk.
Think long and hard on this, my little droogie.
How you react to finger pointers, trolls, and losers can change everything for you.
To get my new book go here:
http://www.EmailPlayers.com/villains
If you grab it before Sunday at midnight (EST) I’ll give you a valuable gift:
The 12 “lost” Ben Settle Show episodes.
(From my old podcast, that never aired)
Simply send me your receipt and I’ll shoot you the link to them.
Ben Settle