The Bill Burr secret to turning every day events into profitable emails
Published: Fri, 08/19/16
Bah!
I grow tired of this question.
But, I have heard thy cries.
And, I shalt throweth out a bone:
Watch some Bill Burr comedy bits on YouTube. One recurring theme on there is stories about his father. And, specifically, how he and his brother used to get scared when he came home if they broke something or got in trouble — unlike the family sitcom dads who were always so understanding and nice, and who would sit you down to say he still loves you and give you a hug. If, for example, you broke a lamp by horsing around, Bill’s dad wasn’t understanding. He told you that you screwed up:
“What the fugk is WRONG with you?
You’re an idiot!
Weren’t you even paying attention?”
And then, somehow…
He’d make it about Bill’s mother!
Even though it had nothing to do with her — he’d always make some obscure connection back to her:
“It’s the same dam thing
with your mother…!”
lulz.
Anyway, that’s what you have to do.
You have to be like one of these old school dads with a hair trigger temper who finds some reason to blame his kid’s mother for everything that goes wrong in the house. You have to find connections that don’t exist to anyone but a keen-minded marketer looking to make a sale.
It takes practice.
It takes work.
And, it takes thinking.
But, once you do it enough, and get good at it, it’s almost automatic.
I am always showing examples of emails like this in “Email Players” — and the next issue also has a teaching it about how to take historical events and turn them into emails selling just about any kind of product you can imagine.
It’s a doozy of a teaching.
And, it’s waiting patiently for you in the September issue.
(Which goes to the printer in less than two weeks.)
Subscribe here to get it in time:
http://www.EmailPlayers.com
Ben Settle