How to dismiss snowflake email subscribers for fun and profit

Published: Fri, 08/26/16

Cardinal Email Players rule:

Never, ever kiss a snowflake's bootay or even allow them to stay on your list. Let them haunt the needy marketers who will tolerate it. Especially if they take the attitude where they think they are special just because they opted in as if they did you a favor.

(They haven't).

Lemme see if I can't entertain you a bit with an example. Below’s an exchange with a snowflake from an email from last week:


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SUBSCRIBER: I am sorry but I miss the point of this email- is there one? If there is not point I will unsubscribe. So until I hear back with some feasible explanation- your hanging in a delicate balance


elBENBO: already opted you out, you're dismissed.


SUBSCRIBER: Wow. I really missed something. I am a new follower and you came highly recommended... Lol well I guess you go against tradition and everything taught by others. Okay have a great night. Ps no one Fucking dismisses me. Wow


elBENBO: First time for everything, Pumpkin. Good luck.


===


Do people over 13 years old still end exchanges with “wow?”

In any case:

It’s almost more fun melting snowflakes like this than it is making sales…

To answer her question:

Yes, my ways go against tradition — and, they work. (Yes, even in *your* market -- not putting up with someone's nonsense works universally.)

The September issue goes to print in a few days.

To get it in time, hop, skip, and leap over here:

http://www.EmailPlayers.com

Ben Settle