Howard Stern's big meanie email secret

Published: Sun, 05/24/15

Earlier this year I wrote an email with the subject line:

"Why Email Players is like a period"

Where I made an admittedly crude analogy about the monthly timing
of "Email Players".

I expected a bit o' mush cookie feedback.

(Some people still don’t think periods, farts, or tampons exist).

And, I admitted as such in the email.

Anyway, "Email Players" subscriber Jon McCulloch replied back with
something that was just brilliant about the kind of attitude to
show people who try to tell you how to run your business (when what
you're doing is working). Specifically, it was a link to a sound
file from the Howard Stern Show. And, it demonstrates the exact
attitude I have towards people who offer me dumb unsolicited
advice, who complain I don't treat my list like a democracy (it's
not, it's a dictatorship), who whine I send too many emails (like
when I promoted the Titans DVD's a few weeks ago sending 17 emails
over 4 days… easily the single most profitable promo I'd ever
done), and so on.

And guess what?

I loved that clip so much I transcribed it.

And, I include it in the June "Email Players" issue.

(For your reading pleasure.)

Deadline to get in on the June issue is Friday.

Chop! Chop!

http://www.EmailPlayers.com

Ben Settle