The kind of underwear newbie copywriters wear
Published: Tue, 07/03/18
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Hey Ben,
Came across your website for the first time earlier today.
Reading the testimonials was like looking at direct response copywriting's greatest hits. A who's who of copywriters (Bob Bly, David Garfinkel, Gary Bencivenga etc.).
How did you get so good at copywriting?
And any advice for someone who wants to do the same?
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My reply:
“work hard, and avoid listening to bull shyt”
Yes, my little droogie, it’s no more complicated than that. What is complicated though is, the internet (and especially flakebook) is rife with mostly nonsense swirling around, and it can be rough on someone just starting out with not knowing who to believe, what to do, or where to turn.
It's a dog-eat-dog world for these boys and ghouls.
And, they're all wearing milk bone underwear...
The solution?
I don’t know I have one that wouldn’t be blatantly self-serving.
Aw screw it, I’ll be self-serving anyway:
“Email Players” subscriber Lauren Hazel takes the Pepsi Challenge using my Copy Slacker course vs brand X and chooses…
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I recommend it. Its the simplest breakdown and explanation of how to write a Sales letter and I gone through some stuff that great like copyhour but Copy Slacker is hands down the simplest in my opinion. Great for those who have no or very little experience writing sales copy to use if they need to write their own stuff.
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Here is the link:
http://www.CopySlacker.com
Ben Settle