The problem with “whole enchilada” offers

Published: Sat, 06/09/18

I used to be a big fan of “whole enchilada” offers — where, someone can buy *all* my products in one shot (i.e. the whole enchilada). Big catalogs do it, for example. And, if you look around, so do a lot of big name marketers.

But, does that mean it’s a good idea?

I say thee nay, mortal.

As Sean D’Souza put it during his System Seminar training:

“Think about it. Supposing you ordered your whole year’s supply of food in one day. Would you really like that? Even at a 20% discount, if you got enough fuel for the whole year delivered on your lawn for $2 a gallon, would you like that? It doesn’t actually make sense to me in real life. Why should it make sense to me in business? That’s the only parameter that you need. Does this work in real life? If it doesn’t work in my real life, why should it work in my business? It will work, but will you feel happy about it is a different thing.”

That was a big shift for me at the time.

And, when I started implementing his methods, things changed fast.

(For the better, of course, more sales).

Why?

Because it's about a long-term customer relationship. It’s about having less customers not more (4 clean and shiny quarters vs 100 sticky low quality pennies). And, it’s about selling in a way people want to buy, whether they realize it or not. At least, if you want to have a simple business that pays you more, with less headaches and problems, than all these complicated businesses people brag about having on flakebook or whatever.

So much wisdom in that System Seminar training.

It’s one of my most prized possessions.

Would you like to get your meat hooks on it?

Then use my bare affiliate link below and get the premium version of his pricing eBook and you’ll get it as a bonus.

That is, if you get it by tomorrow at midnight (EST).

After that, you are pewp out of luck.

Here’s the link:

http://www.EmailPlayers.com/sean

Ben Settle