The real reason Stan Lee got paid so much for his writing

Published: Fri, 04/12/19

If there’s a common “theme” that runs through the lives of those who have made exceptional incomes via writing (copywriting and otherwise), it’s that there are only two things you really have to do to make all the green stuff your greedy heart desires with your keyboard:

1. Write more words than you do now

2. Write those words faster than you do now

Notice, I did not say anything about talent.

Or decades of building your skills.

Or, having to be the best at writing, having to sell the best product, or having to tell the best stories.

Take the late, great Stan Lee, for example.

In his book “Excelsior!” he writes:

“Anytime we needed extra money, I could always write more scripts. If Joanie wanted to buy a new wardrobe or I wanted to get a new TV or the latest camera equipment, I’d say, ‘Well, I’ll write a couple of extra stories and that’ll take care of it.’ I guess that’s one of the reasons I wrote so much. I could buy almost anything I wanted because I could pay by writing stories…”

i.e. the more he wrote, and the faster he wrote, the more he made.

And, bear in mind:

At that time, he was writing nonsensical characters and stories his boss made him write, hardly "great writing", based on his boss following trends and underestimating his audience's intelligence — which Stan did not at all enjoy doing, having to write dumbed-down stories about dumbed-down characters.

The great Dan Kennedy told a somewhat similar story.

But, in his case, it was about copywriting, specifically.

What happened was, I remember hearing him (I believe it was in his 7 Figure Academy course, but don’t quote me on that…) say he is the highest paid copywriter probably on the planet.

But, not because he is necessarily the “best” writer.

But because he is the fastest.

Since he can write more sales copy, faster, than any other copywriter in his league, he can complete more assignments per year, which equals both more upfront fees per year and more royalties concurrently pouring in per year, all presumably compounding on themselves.

Again, without being the “best.”

Or the most “talented.”

Or, even necessarily selling the highest quality products and services.

(There is always a better mousetrap…)

Anyway, the good news is, this is very, very simple:

Write more words faster = make more income faster.

The bad news, though, is while it's simple, it’s not necessarily easy.

That is, unless you are well-versed in the not-that-mysterious ways of my Copy Slacker methodology. I won’t promise my Copy Slacker book will make you an A-list copywriter, a world class copywriter, or a celebrity guru copywriter.

But, it can show you how to write a lot more copy a lot faster.

And, do it with way less of the nagging feeling of being overwhelmed.

Without slugging it out with writers block each.

And, without being plagued by all the horrifying insecurities so many people face when they sit down to write sales copy.

Simply read the book - and don't worry, the main teaching is short.

(Most of the book is swipe file ads, and bonus/ancillary training).

Start applying it to your business with your very next sales letter or ad.

And then watch how much less frustrating and time-consuming it can become.

To get your hands on this thick, 800+ page book at a thick $300 discount (for $424 instead of $724), head ye over to the link below fast — before the deadline at the stroke of midnight (EST) tonight:

http://www.EmailPlayers.com/slacker

Ben Settle

P.S. Also, a special note for prior Copy Slacker customers:

If you bought the original Copy Slacker version directly from me or my old podcast, email me at ben@bensettle.com *by* the above deadline (if you email me after it, you're out of luck), along with your receipt, and I will let you have it for the new $724.00 price minus the cost you paid for it.

For example:

If you bought the original version for $595.00, you can have this new one for $129.00. If you bought it when it was on sale for $495.00, you can have this new version for $229.00, etc.

Again, besides the 491-page swipe file, it’s about 85% the same info.

So you’ll have to determine if it’s worth buying this updated version or not…