Fake cocaine does the copy good
Published: Fri, 04/12/19
Many years ago, the late, great copywriter Gary Halbert was hired by Entrepreneur Magazine as a consultant. And he wrote an ad for one of their products and said he packed it full of bullets. But, there was one bullet he said created such a flurry of buyers that calls came in for almost a year afterwards to buy the product.
What was the bullet?
* FAKE COCAINE: a legal substitute that fools almost everyone!
The point?
There have been expensive (very expensive) products sold to people who didn't even know those products existed 5-minutes earlier because of a single bullet buried in an ad that created an itch that just had to be scratched.
And you know what?
I've gotten testimonials about my bullets from everyone from one of the Internet's earliest affiliate marketing "pioneers"… to one of the world leaders in the direct marketing/biz opp industry… to the "founding father" of Internet marketing… to countless others who've confessed my bullets alone “got them” to buy from my ads.
And you know what else?
My newly updated Copy Slacker book shows you 12 ways to write bullet points that "seep" right into your reader's psychology and makes it hard for them to sleep until they buy from you.
It also shows other bullet tricks like;
* Where to put your two best bullet points for maximum sales.
* The "loop effect" bullet point secret that one prominent copywriter once told me put him in a "trance”.
* How to write bullets that keep people mentally "off balance" and unable to stop reading (even if they want to).
* A secret way of using an ordinary home telephone to write bullets dripping with sell.
* And more…
For the next 2 hours only Copy Slacker is $300.00 off the $724.00 price tag.
(i.e. $424.00)
Hurry and grab it here while you can:
http://www.EmailPlayers.com/slacker
Ben Settle
P.S. Also, a special note for prior Copy Slacker customers:
If you bought the original Copy Slacker version directly from me or my old podcast, email me at ben@bensettle.com *by* the above deadline (if you email me after it, you're out of luck), along with your receipt, and I will let you have it for the new $724.00 price minus the cost you paid for it.
For example:
If you bought the original version for $595.00, you can have this new one for $129.00. If you bought it when it was on sale for $495.00, you can have this new version for $229.00, etc.
Again, besides the 491-page swipe file, it’s about 85% the same info.
So you’ll have to determine if it’s worth buying this updated version or not…