Why you should treat your customers like criminal scumbags

Published: Wed, 04/10/19

If you ask 9 out of 10 copywriters what they want to know for making more sales, they'll ask you about all the best copywriting tricks, tactics, and techniques.

But, they are asking the wrong questions.

That's like asking an FBI agent what's more important — being able to shoot a criminal in the eye from 500 feet away… or knowing how to psychologically profile a criminal so they know where that criminal will be, what their next move is, how they think, and the best way to catch them.

Obviously, I’m not saying to call your customers criminals.

(Context, Chuckles, context…)

But, if you know how to "profile" your customers like lawmen do… so you know everything about your customers psychologically, emotionally, economically, politically, sociologically, religiously, and even physically… you can make lots of sales regardless of how good your “writing” is.

You'll know exactly what they want.

Exactly what to say to them.

And, exactly how to deliver your message in the most "sales friendly" way.

Anyway, that's one of the things my newly updated Copy Slacker book shows you: How to "profile" your market like this so you almost know more about them than their own mothers. You’ll be so in touch with your market that if they so much pewp at the same time each day you’ll know about it.

(All right, maybe you won’t know not that much, but you get the gist…)

We’re getting down to the last few couple days of the $300.00 discount on it.

($424 instead of $724)

It ends Friday at midnight (EST).

Read more about Copy Slacker here:

http://www.EmailPlayers.com/slacker

Ben Settle

P.S. Also, a special note for prior Copy Slacker customers:

If you bought the original Copy Slacker version directly from me or my old podcast, email me at ben@bensettle.com *by* the above deadline (if you email me after it, you're out of luck), along with your receipt, and I will let you have it for the new $724.00 price minus the cost you paid for it.

For example:

If you bought the original version for $595.00, you can have this new one for $129.00. If you bought it when it was on sale for $495.00, you can have this new version for $229.00, etc.

Again, besides the 491-page swipe file, it’s about 85% the same info.

So you’ll have to determine if it’s worth buying this updated version or not…