Who elBenbo’s mentor is, and why anyone should care

Published: Wed, 02/13/19

A reader asks:

— —

By the way, quick question:

Who's your mentor?

Just curious. Some said it's Matt Furey, some said you're Gary Bencivenga's prodigy...

— —

I’ve never had a one-on-one mentor, coach, or anyone like that.

And I've never been anyone's prodigy, either.

For the past 20 years, I’ve learned from many different business, marketing, copywriting, and persuasion minds -- only 2 or 3 I've met in person. Call them "virtual mentors" if'n it pleases you. And, I even did a podcast series about this last Summer about my “Mount Rushmore” of influences. But, all of my learning and training has been “virtual” — via info products. And not through personal coaching, consulting, seminars, workshops, or events which I never attend unless I am speaking/training there.

And even those I am starting to turn down more and more.

Especially since plane travel is becoming intolerable to the point where I find airports only slightly less depressing than casinos.

That said, some of the great men of business & marketing who’ve influenced me most include:

* Matt Furey

* Gary Bencivenga

* Gary Halbert

* Ken McCarthy

* Dan Kennedy

* Jim Camp

* Brian Kurtz

* Earl Nightingale

* Gene Schwartz

* Sean D'Souza

* Clayton Makepeace

* John Carlton

* Bruce Barton

* Stan Lee

* Paul Hartunian

* Stan Billue

* Barry Maher

* Jim Straw

I probably am missing a few, in fact, I know I am.

(Writing this fast...)

But, basically, it's all the people who have most changed, enhanced, or given me the most dramatic options for thinking differently that resulted in the most impact. I suggest Googling all of them and learning all you can from them.

It’s a rabbit hole that will last you decades.

And, I daresay, pay you for decades, too.

Certainly has for Yours Reclusive…

All right, onwards to the fun stuff:

To check out my “Email Players” newsletter — scoot on over to:

http://www.EmailPlayers.com

Ben Settle

P.S. Whenever I write emails like this, people will ask for specific books/programs/products... and the answer is to curate. Curating your content (as well as curating your customers, friends, JV partners, etc) is a powerful ability to hone, strengthen, and sharpen, and if you want to develop that attribute, here's a great chance for you to do just that by doing your own research...