How amateur elBenbo stumbled onto writing his first big control sales letter
Published: Tue, 09/18/18
A true “Ah-HA!” moment.
Something that made my ads instantly more profitable (I wrote my longest running control — that ran for 9 years until the client retired the product, if that tells you something) and, can do the same for you — especially if you’re someone who is confused about copywriting, not getting the results you want, and don’t know where to turn.
What was the moment?
It was an interview with the World’s Greatest Copywriting Coach David Garfinkel. A lot of great info was dropped. But, what changed everything for me was when they talked about something David does during the *research* part.
It had nothing to do with writing.
Or persuasion.
Or, any idiotic “ninja” techniques.
It was simply a way of approaching how to *research* copy so you almost cannot fail (assuming you have an offer people want and a list of leads receptive to said offer) even if your writing is weak.
Anyway, that recording was a bonus for a product from someone who is now deceased.
But, fear ye not.
I talk about this in my Copy Slacker product, which is on sale at a $100.00 discount until Friday at midnight (EST). Plus, if you buy before the deadline, I will also give you these two rare and valuable bonuses to boot:
1. “From Zero To $100,000 In 30-Seconds”
Which reveals a secret I taught a client used to nab $100k in sales in a month (December) where he usually gets $0 or maybe one sale.
2. “Success Secrets Of An Unrepentant I-Hole”
I recently shot this 53-minute video for a customer’s private Facebook group revealing some of my best persuasion and marketing ideas I have learned from everyone from extremely persuasive politicians, successful pickup artists, and one the single most popular consignment shop in Manhattan.
But time is short.
Get it all for $100 off, at this link, while you still can:
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Ben Settle