There are no dumb answers, only dumb questions
Published: Wed, 01/17/18
- Miles
"Sideways"
You might get a kick out of this.
(I surely did...)
Anyway, once upon a time, a guy on my list asked how he could stop receiving emails. His inbox is too full as it is he said, and he no longer wished to get my emails each day. Because I'm a kind, helpful soul, I made the laborious task of scrolling down his email and finding the "unsubscribe" link and clicking it for him.
But, then I noticed something.
The bloke bills himself an "email expert."
Really?
And he can't even unsubscribe himself from an aweber list?
It reminds me of a college professor I had.
My major was Radio/TV.
And the professor (not a career teacher, a REAL teacher, who actually owns a few radio and TV stations, he just teaches for fun) got angry with the class shortly before graduation.
What set him off?
A dumb question.
In this case, one of the soon-to-be-graduates asked him what the difference between AM and FM radio.
(Something you learn on day 1).
His response?
"How can you people accept a diploma
from this university and not know the
difference between AM/FM radio?"
And so it is online.
Careful who you learn from.
There's no shortage of people great at making it sound like they know what they're doing, but literally and/or figuratively can'teven find the opt out link...
Anyway, the pitch:
If you're ready to take off the training wheels and learn how email is really done, check out the "Email Players" newsletter.
I show you real emails, subject lines, and examples I use in my businesses.
Analyzed.
Explained.
And served up for you to model (not copy).
Actually, this is not exactly true of the February issue (practically all other issues, yes, but the February issue, no).
No, this next issue is special.
There are no emails to study.
No examples to look at.
But, it is, word for word, some of the most profitable (and useful, for your non-business personal life) advice I can ever dispense.
And, it goes way beyond just email.
Come and get your love here:
http://www.EmailPlayers.com
Ben Settle