The love child that can save your business
Published: Fri, 04/13/18
“Creed”
Not just because I’m a huge “Rocky” movie fan… but also because of all the success principles embedded inside the movie. They are classic Rocky movie themes. But, this character (Apollo Creed’s love child wanting to prove he wasn't a mistake) is plagued by a whole different set of demons than Rocky was. I won’t give any (more) spoilers. But, there’s one line of advice from Rocky in the movie that can make you successful at *anything* you want in life — yes, especially email copywriting:
'One Step, One Punch, One Round at a Time’
So simple.
So non-goo-roo-ey.
So non-sexy, non-ninja, non-epic.
Yet, Rocky keeps Adonis on track and competing with far better, more experienced, and more naturally gifted fighters with those words. And now, Champ, elBenbo is in your corner giving you the same advice when you’re writing emails:
"One Step, One Punch, One Round at a Time"
Don’t get overwhelmed with panic over a blank page.
Don’t get bogged down with pointless metrics unrelated to ROI.
Don’t worry about what anyone outside your market thinks of your opinions or ideas.
Just one step, one punch, one round at a time.
Open your computer and start writing (one step), soon a story or theme will emerge (one punch), send it to your list (one round). Do that day after day and you will be successful — even if you’re not the most talented copywriter or salesman in the room.
For help with the "how tos" of writing check out my "Email Players" newsletter.
It ain't cheap.
And, it ain't for people who give up easy.
But, if you want in, put your sweat suit and hoodie on, and run over here:
http://www.EmailPlayers.com
Ben Settle